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BCCIE Summer Conference provides an essential platform for the growth of BC’s International Education sector. BCCIE’s annual conference brings together more than 400 participants from our province, across Canada and beyond our borders. The conference attracts senior leaders, researchers, practitioners, student service providers, administrators, government, NGOs, and students to explore these ideas with the aim of strengthening our work and taking steps towards advancing outstanding leadership in the fields of International Education in BC.

Please use the following keywords in the search function to locate your sessions of interest: K-12, PSE and Language.

*Times and descriptions are subject to change. 
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Sunday, June 18 • 15:15 - 16:15
Marketing to Millennials - Best Practice for Online Student Recruitment

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There are more ways to reach students online than ever before, and it is easier than ever to get it wrong. This seminar will discuss how to market to digital natives that have become immune, or even have adverse reactions, to commercial messages; what their expectations are, and how to get it right.

The content of this session is applicable to PSE and Language. 

Speakers
avatar for Sarah Mines

Sarah Mines

Director, Business Development, ICEF
Sarah Mines is a leading authority on international education trends in Canada, with over 15 years’ experience in marketing and partnership building. In 2015, Sarah was promoted to Director of Sales for ICEF Canada, where she has been working since 2011. As part of her mandate, Sarah works closely with key industry partners and educational institutions to help them achieve their internationalization goals and put Canada on the map. Prior to her role at ICEF, Sarah was the Marketing Manager for BCCIE, where she was involved in advancing British... Read More →


Sunday June 18, 2017 15:15 - 16:15
Vaseaux/Kootenay

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